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Investigations

Google Sponsored Post Campaign For Chrome

Google, the company that has been fighting against paid links and “thin” content, seems to be behind a campaign that’s generating both on behalf of its Chrome browser. File this under “what were they thinking.”

“This Post Sponsored By Google”

Aaron Wall wrote about the campaign today at SEO Book, spotting how a search for “This post is sponsored by Google” brings back over 400 pages written apparently as part of a Google marketing campaign:

We’re checking with Google for confirmation that the company is behind the campaign, but expect a response to be delayed, as Google’s PR department, like much of Google, is off today. But it certainly appears to be Google-backed.

Google Buys Links

The campaign is odd in two major ways. For one, it potentially violates Google’s guidelines against paid links.

Read the article at Search Engine Land:  Google’s Jaw-Dropping Sponsored Post Campaign For Chrome

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